Transforming Indonesian Football: John Herdman's Journey

John Herdman, born in a working-class town in England, has officially been appointed as the head coach of the Indonesian national football team. Herdman is renowned for his ability to coordinate talent development at all levels, from youth teams to national squads. His journey started in England, but he made significant strides in New Zealand and Canada. Contrary to offers from other countries, he chose Indonesia, seeing it as a challenge and an opportunity for social and cultural transformation. Herdman sees football potential in the passion of Indonesians and aims to create a legacy by leveraging local features and diversity. His ‘One Team’ approach is aimed at developing a cohesive and strong team that will reflect the spirit and identity of Indonesia.