Polytron's Success in 2025: Electric Vehicles Reach 40,000 Units

Amid global industry dynamics and rapidly changing consumer behavior, the Polytron brand showcases remarkable resilience and the ability to remain relevant. In 2025, Polytron continued to strengthen its position in the Indonesian electric vehicle market, achieving impressive sales of 40,000 units. This highlights the brand’s high competitiveness and alignment with modern technological requirements.

Founded in 1975, Polytron has grown over 50 years to become a leader in several niches, including audio equipment and household appliances. In a growing competitive environment, Polytron focuses on three key areas: product quality and diversity, innovation, and distribution expansion. This enables the company to successfully meet the needs of Indonesian families.

Notably, Polytron supports the development of electric vehicle infrastructure. This includes the creation of portable fast chargers, allowing the vehicle to quickly charge for urban and intercity travels. Investments in domestic electric vehicle battery production and efforts to achieve 60% component domestication are part of Polytron’s strategy to meet the government’s Net Zero Emission goals.

One significant initiative is the ‘UMKM Naik Level’ project, which aims to support small and medium enterprises through education and market access at reduced costs. This emphasizes the company’s role as a socially responsible market participant ready to support the country’s economy.

From events like the ‘Polytron Fest 2025’ to numerous social initiatives, all these efforts enhance consumer trust and loyalty. These efforts, aimed at sustainable development and social interaction, become an integral part of Polytron’s strategy. The company is determined to continue innovation, remaining true to its heritage and actively participating in community life.