Expansion Becomes Halocoko's Business Growth Strategy

Halocoko, a chocolate ice cream company, is actively implementing a strategy of integrating business growth and social initiatives. In 2025, over 1.1 million ice creams were distributed to children through three national programs. Senior Brand Manager Viona highlighted that this operational scale reflects not only volume but also execution consistency on the ground. In 2026, the company aims to expand its reach to more cities and increase activity intensity as part of its sustainable growth roadmap. Halocoko also received a record from the Indonesian World Records Museum for the largest ice cream distribution in a year. Throughout 2025, the company reached over 50 regions, realized over 16,000 activities, and impacted over 2.5 million people. These initiatives not only strengthen Halocoko’s market position but also foster long-term loyalty among the younger generation.